[The W510 is made from ‘bio-plastic’ and the F268 does not contain BFRs or PVC.]

Seoul — Samsung Electronics Co., Ltd. today announced two environment-friendly mobile handsets, W510 and F268 at World IT Show in Seoul.

W510 is Samsung’s first mobile phone with ‘bio-plastic’ made from natural material extracted from corns. Samsung has been making an effort to develop more renewable and eco-friendly material compared with common plastic produced from petroleum.

Moreover, when producing W510, Samsung did not use any heavy metals, such as Lead, Mercury, and Cadmium, and applied water-soluble coating.

Samsung F268 with all the accessories including charger and headset does not contain BFRs(Brominated Flame Retardant) or PVC.

In addition, Samsung F268 has an alarm function to encourage users to unplug their charger when the devices are fully charged. The product also is following the Energy Star requirements as well, which is strict energy-efficiency guidelines set by the US Environmental Protection Agency and the US Department of Energy.

Both W510 for the Korean market and F268 for the Chinese market will be launched in June.

“Samsung is striving to continue to be a strong corporate citizen that contributes to environmental sustainability,” said Geesung Choi, President of Samsung’s Telecommunication Business. “Now we are trying not only to launch more environmentally-conscious products with more renewable material and less energy consuming, but also to expand proactively set up a phone recycling system”

For more information, please visit www.samsungmobile.com 2117

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